Sheer Clarity

Keith Alper - Loving People and Loving What You Do

Episode Summary

For over 30 years as an executive coach and facilitator, I’ve been asking CEOs to drop their armor and be vulnerable long before it became popular. I met my guest today, Keith Alper, over 15 years in my work as a YPO facilitator and we're both on a mission to teach and bring this message to the world. He deeply embodies this concept of authenticity and love and believes that is what is at the heart of good leadership.

Episode Notes

When we stop preening and performing, that’s when we open ourselves up to our people and the community around us and embrace the fact that a good leader is one who recognizes it’s not about them. If you’re still wondering what love has to do with leadership, this episode is for you.

Keith Alper is the CEO and co-founder of CPG Agency and author of From Like to Love: Inspiring Emotional Commitment from Employees and Customers. With over 30 years of expertise in marketing, branding, business strategy, and event production, Keith has produced events, video/film, broadcast, and major entertainment projects across the world. His uniquely strategic, creative leadership helps steer the agency while leaving room for his love of producing large-scale projects. An active member of the entrepreneurial community, he serves as a high-level strategist, innovator, board member, and consultant for many Fortune 500 companies, CEOs, and executives, as well as large non-profits.

In this episode, Keith and I talk about how he’s been able to do what he loves his whole life, meeting his business partner while working at Six Flags as a teenager, how he brings authenticity and a focus on engagement to all his businesses, what loss has taught him about love, why great leaders are those that understand it’s not about them, your five basic needs as a leader, and so much more!

 

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